Your Trusted Packaging Partner

In 1947 George Auerbach, a Brooklyn Law School grad and World War II veteran, was invited into the box business by his friend Maxie. Maxie passed away in 1952 and George joined forces with Milton Pearlman to form Milbach Paper & Twine. This partnership was short-lived, however, and George soon partnered up with Irving Friedlandler to open their own warehouse in Long Island City, NY.

George and Irving started to stock their own products such as boxes and twine, focusing their attention on the burgeoning garment industry in New York. When Irving passed away, George bought Irving’s share of the company from his widow and moved the warehouse to Manhattan, NY, where he hired Kathy Jenkis to help run the office while he went on the road to drum up sales and maintain relationships.

By 1970, George’s oldest child Russell had joined the business and George was often heard to say that this was when the company saw its most dramatic growth. Russell made it his habit to visit customers at the Garment Center every Wednesday and, building on word of mouth, their success multiplied.

In 1993, Brian Auerbach joined forces with Russell and brought Better Pak into the new century with strong sales, arbitrage, and computer skills. By 2023, under the direction of Brian, Better Pak expanded to the West Coast and is servicing customers nationwide!

In 2024, Jake and Dylan Auerbach continued the family legacy by joining Better Pak, marking the fourth generation to contribute to the company's ongoing success.

150+

1,000+

Products

Customers Served

4

Generations